What is SEO
Search engine optimisation (SEO) is the process of improving the visibility of a web site or a web page in search engines via the "natural" or un-paid ("organic" or "algorithmic") search results. Other forms of search engine marketing (SEM) target paid listings. In general, the earlier (or higher on the page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine.
How can I achieve top listings?
- Pay Per Click Advertising - Google ADWORDS - Yahoo Marketing - Bing Sponsored Search.
- ORGANIC Search Engine Optimisation & Link Building.
ORGANIC listings or ADWORDS - Which is best for my website?
Statistics show that the average Google Adwords budget for Sponsored Listing Advertising is £10 per day or £300 per month.
Recent research shows that Pay Per Click search results (i.e. Google AdWords Ads) now only receive 4 - 6% of the total clicks! In other words, if 200 people perform a search on Google, only 10 will click on a PAID listing and 190 will click on an ORGANIC Listing!
The 1st ORGANIC LISTING (i.e. non-sponsored listing) receives 40 - 45% of the traffic, and the 2nd ORGANIC LISTING result receives 10 - 20 TIMES the amount of clicks as the 1st PAID listing and it's totally FREE!
Salcombe Web Design are offering a free website analysis and audit. This will be presented to you as a bound document and will show you the effectiveness of your website and where Google have you placed in global search results. It will also analyse your main competitors sites.
As a result of this I will be able to provide you with a quote for any work that needs to be carried out on your site to rank above your competitors.
You will then have the option of paying for one off alterations or taking up a monthly SEO campaign with Salcombe Web Design. Meaning we'll keep you at the top of your game and on top of the Google search results.
If you would like Salcombe Web Design to carry out an audit on your website please fill in the order form
We cover website promotion for the:
• LOCAL Search Marketplace
• NATIONAL Search Marketplace
Each is tackled in a slightly different way. Click the links above for more info.
